Intro & Goal

The goal is to redecorate the home to make it suitable for guest that need a place to stay short term.

Challenges

One of the biggest challenges was ensuring that the redesign appealed to a broad range of potential guests while also providing enough unique features to make the property stand out from competitors.

Another challenge was balancing the need for functionality with the desire for aesthetics. While I understood that a visually stunning home may attract guests, it was also important to ensure that the space is functional and practical for Airbnb users.

Solution

I designed a 3D render of my clients home using live 3D home to bring the vision to life. After reviewing with my client & making adjustments we were able to see a clear path forward & proceed to the implementation phase.

My role

As a product manager, I was responsible for product vision, execution, stakeholder communication, market research, & staging coordination. I developed an idea into a product by formulating and validating business hypotheses and conducting CustDev.

I managed a team of 4 people, to complete home repairs, painting, cleaning, & set up of new furniture. This cross-functional team worked relentlessly to successfully complete the project on time and within budget.

Results

A fantastic redesigned home with all the necessary amenities, supplies, & resources for a successful launch. Listing was launch at the beginning of March & within hours multiple booking requests were received, reviewed, & accepted.

Insights

From a product management perspective, I think it’s important to take a look at the entire home redesign process from inception to launch and identify areas for improvement. After completing a home redesign, I would ensure that a thoughtful and comprehensive approach is taken at each stage to maximize the success of the project.

My first step is to establish clear goals and objectives. This includes understanding the unique challenges of the home and brainstorming ideas with the team on how to best meet those challenges. It's important to align everyone involved to one shared vision before proceeding with any concrete plans. By ensuring that all of these factors are taken into account, I am able to help create a space that is attractive, functional, and profitable for the host.

Once the project is ready to launch, I would assess feedback from users and make changes as needed based on their responses.

Overall, home redesign is a complex process that requires careful planning and consideration from a product management perspective. By taking into account the needs of potential guests, balancing functionality with aesthetics, and carefully managing costs and logistics, I was able to ensure that the redesigned home is attractive, functional, and profitable for hosts.